Our Mission

Our aim is simple: no gap between deciding and doing. We combine technical depth with executive experience, so that the strategies we help write can actually be built with the people and the money available.

Whether the work is an acquisition, a change of business model, or a digital shift, we bring the precision and the pace to reach an outcome you can measure.

Exeo Philosophy

Strategy without action is a document. Action without strategy is noise. Our work is holding both at once.

Technical Depth

Our foundation is engineering. It keeps every strategic decision anchored in what can realistically be built and run.

Pieter Snelder

Pieter Snelder

Pieter Snelder founded Exeo. He is an engineer and a strategist, with extensive experience in high-stakes strategy and corporate development, and he started the firm to work on the gap between strategic planning and execution.

His approach combines technical depth and data with an understanding of how people actually respond to change. Under his leadership, Exeo advises businesses on complex transformations and acquisitions.

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Kris Hendrata

Kris creates momentum in complex organisations. He works with CEOs and leadership teams to cut through noise, sharpen strategic direction, and execute growth with precision. His background spans corporate development, M&A, strategic finance, and multi-market operating models, with a track record of advising on high-stakes transactions and projects across Asia Pacific.

Before joining Exeo as a Partner, he served as APAC Head of Corporate Development at a global commercial real estate advisory firm, leading strategy, investments, and transformation initiatives across Australia, Singapore, Japan, Korea, and Greater China. He holds postgraduate qualifications from Oxford University.

Focus areas: Strategy, M&A, operating models, investment decisions, leadership alignment, and AI-enabled business design.

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Kris Hendrata